MKTG354
Download as PDF
Nonprofit Marketing
Business
College of Liberal Arts
Course Subject Code
MKTG
Course Number
354
Status
Active
Course Attributes
CEA: ProgCLA-CEA and Au Pair
Course Short Title
Nonprofit Marketing
Course Long Title
-
Course Description
Focuses on marketing problems specific to the nonprofit industry. Depending on the type of organization, they may include strategies related to social marketing, while in many other cases they may be translations of existing marketing techniques. Explores these differences and concentrates on those marketing elements that need adapting.
Min
4
Repeatable
-
Course Restrictions
-
Equivalent Course(s)
-